Customers Research Respondents

1. Joseph Kyrouac, 22
Student with Bachelors

2. Jimmy McCrory, 23
Teaching Assistant with Associates

3. Tracey Stromson, 27
CTRS with Bachelors

4. Pamela Prior, 26
Graduate Student in Theatre

5. Marty Dubin, 19
Student, Sophmore in Undergrad.

6. Charlie Martineau, 20
Janitor/Movie Theatre Box Office with Highschool Diploma

7. Kelley Shimmin, 28
Simulation Artist with a Bachelor of Arts

8. Mike Carlson, 23
Student, Junior in Undergrad

9. Abigail Maley, 23
Graduate Student in Biology

10. Rose Morefield, 36
Costume Technician with Masters

Half of the respondents were interviewed in person in their homes or at school during the late afternoon to early evening. The other half was asked via Instant Messenger late at night.

From the responses on average the customers attended a bar/nightclub 2+ times a week. They drank between 2-4 drinks per visit, not including drinks they have before coming or after. Beer was the more popular drink but Mixed Drinks was still included. Overall, most people would rather pay higher drink prices if they could get into a place with no Cover Charge. The type of music at a club/bar was the most important aspect of choosing which place to attend with Social/People as the second. Tastes in music ranged from Industrial, to Rock, Hip/Hop, Techno, and Indie. Most people had a radio station that they listened to regularly such as: Hot 105.5, WBGL 91.7, WPGN 107.1, and WGKC 105.9. The also attended concerts/shows at least twice a year and found out about the concerts from friends, the radio, or internet. Most everyone used both Facebook and Myspace.